John McGrath shares his firsthand experience as a buyer, providing insight into what customers appreciate and expect. Learn how concise advertising can capture attention more effectively than a 'hard sell'. With the en...

Let's uncover the hidden potential of a high-volume real estate market, and reveal the strategies that separate successful agents from the rest.We dissect the importance of focusing on controllable elements like client relat...

Delve into the art and science of negotiation—a fundamental skill for real estate success. Drawing on decades of combined experience, the discussion unpacks strategies transforming negotiation from a mundane task to an expert-level skill crucia...

Celebrate the spring selling season—a critical period in real estate stretching across September, October, and November. With spring signifying an extremely busy time in the real estate market, our hosts delve into the key elements of crafting ...

The discussion focuses on four primary topics: Overpricing listingsUnderquotingAbsence of price guides, and Detrimental social media practices by real estate agents. (plus, a da...